About

Bedanta Gogoi

I'm a Product Manager with 6+ years shipping SaaS, Quick Commerce, and PropTech products — from zero-to-one launches to scaling features to 1M+ users. I've led product across Zopping, Oculon AI, Styldod, and GroupM, and I now write aipmbedanta.com, a resource for product, marketing, growth, and AI professionals.

Get in touch: bedanta.product@gmail.com · LinkedIn

Case Studies

Products I've Built & Problems I've Solved

From zero-to-one launches to viral growth — every project shaped by obsessive user empathy and data-backed decisions.

Ed Tech · Current
Apollo Knowledge · Apr 2026 – Present
Growth & Marketing Manager

SEO, Content & Digital Growth

Driving organic visibility and digital growth for Apollo Knowledge through SEO, content systems, and analytics.

SEO Technical Audits & Keyword Strategy
GTM Analytics Frameworks
Content Landing Pages & Marketing Copy
Local SEO & Reputation Management
Q-Commerce
Zopping · Apr 2025 – Mar 2026
Product Manager

E-com & Q-com Enablement Platform

Redesigned the merchant journey and scaled delivery from hyperlocal to PAN-India across three global markets.

2.5× Faster Activation
+20% Merchant AOV
₹3L ARR Uplift
3 Global Markets
PropTech · AI
Styldod · Sep 2022 – Oct 2023
Associate Product Manager

REimagineHome.AI — 1M Users in 102 Days

Led PLG experiments driving viral adoption — 1M+ users in 102 days through influencer-led campaigns and organic reach.

1M+ Users, 102 Days
100M+ Organic Views
30K+ Social Followers
AI SaaS
Oculon AI · Oct 2023 – Mar 2025 · Stealth Startup
Product Manager

Founding PM — No-Code FP&A Platform

Defined and owned the MVP roadmap for a no-code FP&A SaaS tool, from competitor analysis to 100+ early adopters.

3 mo MVP to Launch
100+ Early Adopters
$100K Pre-seed Target
Analytics
GroupM · Jun 2019 – Sep 2022
Analytics Product Manager (Data Analyst)

Marketing Analytics Productization at Scale

Productised marketing analytics reporting tools, cutting reporting time and helping win 4 new enterprise clients.

75% Reporting Reduction
4 New Clients
30–90d Product Roadmaps

Journey

Six Years of Shipping Products

From data analyst to founding PM — each role sharpened a different dimension of how I think about users, strategy, and execution.

🎓
PGDM — Marketing & Operations
ISME · 2017–2019
⚡
B.E. — Electrical & Electronics Engineering
VTU · 2012–2016
📜
International Certification in Product Management
Institute of Product Leadership
🏆
PG Diploma in Product Management
Pragmatic Leaders
Apr 2026 – Present
Marketing & Growth Specialist
Apollo Knowledge · Ed Tech
  • SEO audits, keyword optimization & technical SEO recommendations
  • Google Tag Manager & digital analytics framework implementation
  • Cross-functional campaign execution & local SEO management
Apr 2025 – Mar 2026
Product Manager
Zopping · E-com & Q-com Enablement
  • Onboarding revamp → 2.5× faster activation, churned-user reactivation
  • PAN-India logistics expansion with Solr-based filtering & zone mapping
  • VIP Membership, Subscriptions, Abandoned Cart, Appointments shipped
Oct 2023 – Mar 2025
Founding Product Manager
Oculon AI · AI SaaS / Stealth
  • Zero-to-one no-code FP&A MVP shipped in 3 months
  • 100+ beta adopters from survey leads to active waitlist
  • Competitor benchmarking across 40 tools; supported $100K pre-seed
Sep 2022 – Oct 2023
Associate Product Manager
Styldod · PropTech & AI
  • REimagineHome.AI → 1M+ users in 102 days
  • 100M+ organic video views & 30K+ followers in 30 days
  • AI Marketing Hub launched for real estate agents
Jun 2019 – Sep 2022
Analytics Product Manager
GroupM · Marketing Analytics B2B
  • Productised Brandometer 360 & Brandformance (Google ADH)
  • ABM reporting tool → 2 days reduced to ½ day
  • Pricing benchmarks → 4 new clients onboarded

Expertise

Skills & Tools

The full stack of what I bring to a product team — from roadmapping to growth to analytics.

Product Roadmapping GTM Execution User Research Prototyping & Wireframing Growth & Retention Product Analytics Agile & Sprint Planning Figma Google Ads Optimisation SEO & Technical SEO A/B Testing Stakeholder Management Quick Commerce SaaS Metrics & KPIs PropTech Financial Planning & Analytics Google ADH Google Tag Manager Zero-to-One Product Building Competitive Analysis