SEO, Content & Digital Growth
Driving organic visibility and digital growth for Apollo Knowledge through SEO, content systems, and analytics.
About
I'm a Product Manager with 6+ years shipping SaaS, Quick Commerce, and PropTech products — from zero-to-one launches to scaling features to 1M+ users. I've led product across Zopping, Oculon AI, Styldod, and GroupM, and I now write aipmbedanta.com, a resource for product, marketing, growth, and AI professionals.
Side projects
Hands-on AI product work outside my day job — testing ideas by shipping them.
Built an AI-powered tool that transforms client emails into structured, trackable tasks. Using LLM-based classification and information extraction, it identifies actionable requirements, captures deadlines and priorities, and suggests team assignments. A human-in-the-loop workflow ensures users review and approve tasks before creation.
A design-thinking case study on where AI can help Zerodha’s traders and long-term investors. Starting from the revenue model and two user personas, I defined five core problems, scored 13 AI feature ideas with RICE, specified the top five — from a Portfolio Health & Risk Analyzer to a Fundamental Research Copilot — and set measurable success criteria to validate each one.
Case Studies
From zero-to-one launches to viral growth — every project shaped by obsessive user empathy and data-backed decisions.
Driving organic visibility and digital growth for Apollo Knowledge through SEO, content systems, and analytics.
Redesigned the merchant journey and scaled delivery from hyperlocal to PAN-India across three global markets.
Led PLG experiments driving viral adoption — 1M+ users in 102 days through influencer-led campaigns and organic reach.
Defined and owned the MVP roadmap for a no-code FP&A SaaS tool, from competitor analysis to 100+ early adopters.
Productised marketing analytics reporting tools, cutting reporting time and helping win 4 new enterprise clients.
Journey
From data analyst to founding PM — each role sharpened a different dimension of how I think about users, strategy, and execution.
Expertise
The full stack of what I bring to a product team — from roadmapping to growth to analytics.