Jobs to Be Done
A lens for understanding why customers 'hire' a product, independent of demographics or personas.
DiscoveryFrameworks
Glossary
PM Concepts
A growing glossary of product management concepts and frameworks — the mental models behind the day-to-day decisions.
Categories
Kano Model
A framework for classifying features by how much they satisfy users, from basic expectations to delighters.
DiscoveryFrameworks
Minimum Viable Product (MVP)
The smallest version of a product that lets a team test a core assumption with real users.
StrategyFrameworks
MoSCoW Prioritization
A simple prioritization method that sorts work into Must-have, Should-have, Could-have, and Won't-have.
PrioritizationFrameworks
North Star Metric
The single metric that best captures the core value a product delivers to customers.
MetricsGrowth
OKRs (Objectives and Key Results)
A goal-setting framework that pairs a qualitative objective with measurable key results.
MetricsStrategy
Opportunity Solution Tree
A visual map connecting a business outcome to the opportunities, solutions, and experiments that could drive it.
DiscoveryFrameworks
Product-Market Fit
The point at which a product satisfies real market demand strongly enough to drive organic growth.
StrategyGrowth
RICE Prioritization Framework
A scoring model for weighing product bets by Reach, Impact, Confidence, and Effort.
PrioritizationFrameworks